You have been living in Basel for 40 years. How do you manage to keep your finger on the pulse of time?
Johann Wanner has always gone his own way and has always been open to new ideas and approaches. This constant new wind is also perceived by the customers and leads to the fact that we can always win new customers for ourselves.
Nowadays, trends change very quickly. Which decoration or which style is currently popular?
Today, trends often emerge thanks to social media and the film industry. Of course, traditional Christmas is always preserved for us. But in recent years, the Scandinavian and American influence have come through more and more. But we won’t reveal this year’s trends yet. You can see them in our shop in September.
What ideas do you want to implement with Johann Wanner in the future?
Maintaining openness to new influences, and even if it means more effort, striving for the quality the name deserves. In addition, there is still potential especially in the spring and summer months.